What We Do

A solid marketing plan includes public relations to manage the brand and to dispense news. 

A powerful press release can generate thousands of dollars in revenue while protecting the image of the brand. Mpress PR’s combination of message development and graphic design helps our press kits capture the essence of client companies, their products and services. These remarkable kits, along with stellar media relations, obtain remarkable results.

 

OUR SERVICES

  1. Corporate Releases  →　2. Product Releases　→　3. Features Articles　→　4. Corporate and Industry Newsletters　→　5. Press Kits and Publicity Materials

 

 

PROCESS

Comprehensive Campaigns

1. Professional Media Release Composition
2. Extensive Media Market Research
3. Targeted Distribution of Media Releases/Kits
4. Multiple Editorial Calendar Distributions
5. Print/Broadcast Clipping Service

Press Release Pitches

1. Professional Media Release Consultation/
Composition
2. Extensive Media Market Research
3. Targeted Media Release Distribution and Print/
Broadcast Clipping Service (For tracking of
immediate placements)

SCHEDULE

  • Client Creative Review includes: Creating online and traditional infrastructure starting with image review, review of professional Press Package and all digital  infrastructure and a in-depth market research of targeted demographic
  • Target Market Blitz includes: Pitching and launching a global campaign of client’s brand over popular traditional and online platforms specific to targeted demographics
  • Entertainment Career Development: (Ongoing) Media training and quarterly meetings to discuss media outcomes
  • Influencer Marketing: Provide reliable and strategic business partnering and soliciting of client’s brand to all  perspective relevant business entities
  • Event Planning includes: Client’s participation in events with the highest level media exposure including the creation of client’s very own event functions such as album release, premiere parties, album signings and all creative functions to build market allies and social Image development
  • Lastly, create partnerships with all relevant entertainment entities including academies, organizations and unions

ASSUMPTIONS

  • More visibility and credibility among your audience to
    achieve your objectives and to increase profits.
  • Build market allies.
  • We work with many editors and reporters to generate
    all types of publicity, through e-mail, mail, phone, fax,
    meetings.
  • News or Product Releases: with or without sidebars,
    photos and illustrations, to introduce products,
    technology, company news, developments, policy,
    etc.
  • We provide all kinds of public relations writing,
    including features, application stories, management
    statements and reports.

  • The creation and evaluation of large or small
    marketing campaigns are grounded in solid strategic
    thinking, seamlessly executed from start to finish.

FACTS

Mpress PR:

  • Understands the importance of, and relationship between, the “branding” and “promotional” aspects of selling products and services.
  • Has the wherewithal to handle business on a large scale. We flat out know how logistically service companies on corporate, regional and local levels.
  • Is structured to develop and handle promotions on tight timelines and modest budgets.
  • Is experienced at working “in the field” with the client’s people and the client’s customers.
  • Have the people and the knowledge to leverage “value added” media opportunities on a market-by-market, or segment-by-segment basis.
  • Have the ability to analyze business potential on an industry and market level down to an individual store neighborhood.
  • Has the experience and ability to develop consistent brand communications across all delivery vehicles
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